
“I picked up The Briefcase Effect at a career stage where many are considering retirement – but I’m not done yet. This book helped me reshape myself, still authentically me, with a relaunch.
Rathod’s central premise resonated immediately: small details, habits and symbols significantly influence confidence, mindset and success.
The briefcase effect concept suggests that what we carry with us (our attitude and self-belief) shapes how we see ourselves and how others perceive us.
What I appreciated most was Rathod’s accessible writing style. She avoids overwhelming theory, using relatable examples that don’t feel intimidating.
Her approach to confidence particularly struck me. It’s not about external appearance or material success. It develops through preparation, consistency and belief in your abilities.
From an EA perspective, the self-awareness theme feels especially relevant. We’re constantly managing relationships and presenting ourselves professionally across different stakeholder groups.
Rathod successfully articulates confidence-building strategies that naturally confident people often struggle to explain to others.
The book’s reflective approach encouraged me to examine my own habits and mindset. This gentler methodology feels kinder and more sustainable than demanding dramatic personality changes.
The Briefcase Effect reminded me that success comes from small, consistent actions rather than grand gestures.
For EAs seeking career advancement or professional reinvention, Rathod offers practical insights into building confidence through intentional daily choices and authentic self-development. It’s an inspiring and meaningful read.”






