Heath Batterham brings over two decades of experience in the luxury hospitality sector, where he has mastered the art of revenue generation, marketing, and operations management.
At the Melbourne Event Organisers Summit he will be sharing his insights on “Best Practices in Business Events,” with a special focus on conferencing in regional destinations outside major cities. These often-overlooked areas offer unique opportunities for creating memorable and impactful conferences. Heath will guide delegates through strategic marketing, effective stakeholder engagement, and meticulous operational management to unlock the full potential of these hidden gems. Plus, who doesn’t love a good excuse to escape the city hustle and enjoy some fresh coastal air?
Key points:
1/ Heath will use case studies from his experience as a supplier to event organisers at The Langham, Melbourne, which resulted in significant event successes.
2/ how to develop and execute marketing campaigns that boost occupancy and enhance brand visibility.
3/ The importance of contracting with key suppliers.
4/ Best practices for managing large teams and coordinating major events.
5/ Techniques for maintaining high standards of service and guest satisfaction.
6/ Effective methods for engaging with stakeholders.
7/ Insights from leading international projects, including rebranding efforts and global marketing initiatives.
By the end of Heath’s presentation, you will have a understanding of how to apply these best practices to enhance your events.
Heath represents Destination North Coast and has worked with some of the most prestigious hotels and resorts, including The Langham, Melbourne, and The Byron at Byron Resort & Spa. His extensive career has equipped him with a deep understanding of managing large teams, driving revenue growth, and delivering exceptional guest experiences. And yes, he’s survived more hotel conference buffets than most of us can imagine!
Date: 31st October
Venue: Amora Hotel Riverwalk
Cost: Free but qualified for inhouse event managers, event management companies, associations, executive assistants, PCOs and marketing managers
Catering: Fully catered, breakfast, refreshement breaks, lunch & after event networking drinks
Content: matched meetings, networking with colleagues, keynote speeches, 30 minute sessions and forums
The Event Organisers Summit is a free but qualified day, with appointment based & social networking, keynote speakers and sessions throughout the day. Fully catered, including
breakfast, breaks, lunch and post event networking drinks.
Limited places available
